insights

Korean Brands Elevate Through Immersive Experiences

Over the years, South Korea has become a cultural powerhouse, captivating Generation Z worldwide through the phenomenon known as ...

AI: An upheaval in the Entertainment Industry?

The entertainment industry in South Korea is experiencing a transformative wave with the integration of artificial intelligence ...

Posted on Jun 20, 2023

South Korea and Apple Pay: an indicator of protectionism? Apple Pay is a digital payment system that allows users to ...

Posted on May 10, 2023

A worldwide phenomenon ChatGPT, the phenomenon of AI, has taken the world by storm with its impressive and revolutionary ...

Posted on Apr 5, 2023

Report Background: Asiance X Open Survey The Luxury Consumer Research Report 2023 is an exclusive annual report by Asiance. Based ...

Posted on Mar 7, 2023

Supporting forward-thinking brands to put sustainability and social impact work at the forefront WHY CSR & ESG? CUSTOMERS ARE ...

Posted on Jan 30, 2023

The year 2022 has been full of opportunities for brands with the amplification of their digital transformation within the South ...

Posted on Jan 19, 2023